BRAINBOOST - Commercial contracts
What’s on the menu?
1. Customer contracts: from chaos to control.
How do you build a solid customer contract that protects you without killing the deal? We’ll dive into the classic pitfalls: vague definitions that leave room for interpretation, and liability clauses that aren’t covered by your insurance. But also: how do you deal with an evolving business model and fee structure? How do you protect your intellectual property? And what do you do when your customer simply has better contracts than you do?
2. Partnerships & international growth: which model works for you?
Your first international customer happened “by accident”, but now you’re ready to go global for real. Do you work with an agent, a reseller, or set up a local entity? Each model comes with its own contractual logic, advantages and drawbacks. We’ll explore different indirect sales channels, from referral partners and distributors to franchising, and look at the clauses that should never be missing.
3. Sales flow: turning contracts into a growth accelerator.
A contract isn’t the finish line — it’s a tool. So how do you set up your contract flow in a way that speeds up your sales process rather than slowing it down? We’ll look at how to create standard contracts for different types of customers and how to equip your sales team to move deals forward without having to involve legal every single time. Because contracts that are clear and easy to understand aren’t just more pleasant to work with — they’re also more enforceable.
No dry theory here.
The session is built around real-life case studies and plenty of interaction, so you can immediately connect the insights to your own situation.
Sign up and feel free to share your burning contract questions when registering. We’ll pick up as many of them as possible during the session.
⚠️ Please note: this BrainBoost will be held in Dutch.
Practical information
Tuesday, October 13 2026
12:00 – Arrival & sandwich
12:15 – Start
13:30 – End
Location: De Hoorn, Sluisstraat 79, Leuven
Participation is free, including a sandwich. Registration is required via the “Tickets” button.
This BrainBoost is led by Robin Saindenis (Senior Consultant Business & Commercial Law at Deloitte). He will take you into the world of commercial contracting, with a focus on what really matters for growing businesses.